2022 Instagram Photo, Post & IGTV Video Size Ratio in Pixels

Hi there everyone! We hope that you guys are all psyched for the new week to get done and over with your favorite projects at work and in general too and we also hope that you are enjoying reading our blogs and everything else that we share here. For our today’s blog, we wanted to talk about one of the favorite and most used special media platforms of all time which is Instagram and if you are using this app, then you would know how it keeps you engaged with it when you are randomly scrolling to see what’s happening and also when you plan to generate more revenue for your business, etc. so, let us get started!

When Instagram was first launched and introduced, it was more of a photo editing app that allowed the users to share their “art” with their friends as well as with the world too by keeping their account(s) public but like everything else that has changed for good, Instagram also opted for the business option too and allowed the users to run their businesses on Instagram as well by giving them basic to advanced shop options, ad setups and more and as much as we wished to use an Instagram that could entertain us, we are glad that it is helping small and big businesses as well.

We are sure that you guys would know that with every new year, digital and social media platforms revise the size of the content for various reasons which include; dimensions, layouts, etc. and they do that to optimize the content for improved technologies and smart devices that were launched recently, and to keep up with a better resolution of the images, videography and more. Now, we can completely understand if you are one of those people who find it hard to keep a track of everything new that is happening on the internet and that is why we are here with the information that you will need to create your content the way Instagram wants it to be.

The people at “Typetopia” have created this extensive size guide for Instagram that allows the users of the social media app to design and create content effectively but we would also like to share with you all that this blog can be a little overwhelming so you guys will have to take one size guide at a time in order to understand it better.

For (static) photo posts on Instagram, here is what you need to know:

Landscape size: 1080 x 608 px
Square size: 1080 x 1080 px
Portrait size: 1080 x 1350 px

For video posts on Instagram, you will have to follow these dimensions:

Landscape size: 1080 x 608 px
Square size: 1080 x 1080 px
Portrait size: 1080 x 1350 px

As long as the Stories are concerned, we would love to share with you all that you will have to keep the size 1080 x 1920 pixels in mind to create your content. Also, know that going bigger than the recommended sizes for posts and videos works at times, but for Stories, you must use the size that is given here otherwise, the content will lose the original quality and might look blurry too.

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As far as the Instagram TV / IGTV is concerned, the dimensions must be 1080 x 1920 px with a safe zone of 250 px both at the top and bottom of the canvas to create content for portrait-sized videos. For the landscape-sized videos, you must follow these dimensions: 1920 x 1080 px keeping in mind the safe zone of 250 px both on the left and right sides of the canvas. This size is for when the content is being viewed without full-screen mode. However, with the full-screen mode on, the size will have to be: 1920 x 1080 px with a safe zone of 150 px (each) on the left and right sides of the canvas.

For creating IGTV cover, you will have to work on this size: 420 x 654 px and we will also encourage you to always create a separate cover for your video content because it not only looks neat, but you will also be able to enjoy a well-organized grid as well. Lastly, comes the size of the Reels and for creating those, you must follow the size 1080 x 1920 px with the safe zone of 150 px (top) and 450 px (bottom).

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That is all for today, guys! We hope that you will find this blog and the Instagram sizes guide for 2022 super useful and will also start creating content as per these sizes. Do share the blog with anyone and everyone who you think will need this to create their content etc. and if you have any feedback, requests, or suggestions, send them our way and we will get back to them very soon.