25+ Cool Negative Space Logos & Marks by Zalo Estévez

Hi, you guys! We are back with something super fun and exciting to share with you all and we cannot wait to formally begin the blog today because we know that you guys need some inspiration and that push that will finally take you to your work desk so that you can start creating some stunning new logo designs. We cannot wait to share everything that you guys need to know in order to make the most of the blog today. But before we do that, we would like to take a moment and thank you all for the love and support that you send our way and for also making sure that your friends at work, family members, etc. are reading our blogs. And we would love to see more of that happening in the future as well.

Okay so, we understand that negative space logos can be overwhelming. But no one says that you cannot make them. So, what is the first thing that you need to do even before you decide to make a negative space logo? Well, for starters, you would like to understand the negative space before you dive into the process of designing the negative space logos. Now, how can you do that? It’s pretty simple; really. You would like to see how you can utilize the negative space around the main elements of your logo. Experiment with the negative space until you get the desired results. And honestly, you do not have to go with the very thing that first came to your mind because who knows, while experimenting with the negative space you might come up with something even better?!

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Also, make sure that you guys keep things simple, okay? Negative space logos will only make sense when they are simple and to the point and when your target audience won’t have to keep looking at them for hours to find out what’s happening. We would also like to mention there one of the most effective design tips to create negative space logos is to use contrasting colors because higher contrast between the foreground and background will help you guys ensure that the negative space design is prominent as well as easily recognizable.

Recommended: How Is Negative Space Used In Logos?

If you want to make your logos even more fun and engaging then you can also create dual-meaning logos by creating something that will let the positive and negative spaces deliver two (related) concepts. We are sure that you guys know that in order to make the best of the logos, you must create sketches first and then move to your digital screens to get the work done. And to be very honest, during the sketching stage, you will be able to come up with so many interesting ideas that you can keep and then use in the future too – maybe for a thematic campaign or even for another entirely different brand as well.

Any and every logo design that you have loved the moment you saw it was made that effective using typography and for negative space logos as well, you guys need to make sure that experiment with typography – as much as you can until you get what you have been trying to create. And if there’s something that you cannot achieve while using the already available fonts and styles, then we suggest you create your fonts or modify the letterforms to see where it can take you. Also, we know that we have said it before but allow us to say it again; think outside the box when it comes to making your logo designs because that is what a unique and effective negative space logo design requires.

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Before you guys proceed further, you need to make sure that all the elements in your negative space logo designs are in harmony and complement the overall designs. Keep in mind that the more symmetrical your negative space logo designs are, the more impactful they are going to be. Lastly, make sure that you guys test the designs for scalability before the stakeholders okay them to be used for branding and more.

That is all for today, everyone! We hope that you liked reading this blog and that you will also share your valuable feedback with us in the comments section below. And while you are at it, do not forget to let your friends, family and favorite colleagues know about this blog so that they can let their creative juices flow in the right direction. Not to forget, you guys must also share your special requests with us so that we can be right back with your requested content and more. Until then, keep reading and sharing our blogs with the people you love and care for.

Credit: behance.net/Zalo0