Hi everyone! We hope that you guys are enjoying reading our blogs and that you are also working on interesting projects for yourself and for the people that you are working with. For our today’s blog, we are going to be sharing an amazing packaging brand identity with you guys that you can go through in detail to inspire yourself in order to make something more fun and exciting for the projects that you will be working on in the future. But before doing that, we would love to thank you all for the love and support that you send our way and for always encouraging us to keep creating what we love to create.
Although we all use spices in our foods daily or occasionally, there are many countries in the world that take their spices way too seriously, including Pakistan, India and China, etc. and we feel that is safe to say that these countries happen to have the best food options available too. When you are into something as good as producing spices of almost all kinds, it becomes important for you to sell them in a way that they get sold, and get sold nicely. But how do you do that? Especially when you are targeting an audience that needs to become more familiar with the tastes and all? Well, it can be tricky but it is not something that cannot happen, you know? Let’s see how this fantastic brand is making the most of its packaging brand identity and ensuring that its products get sold, that too in New York.
We’re sure that you guys must have come across multiple brands in your own city / country that have become way too conscious about health and you know, helping their audiences make smarter and healthier choices. Maybe you are also trying a couple of products from those brands as well and there is nothing wrong with that. In fact, what we want you all to do is to stick to that decision in the longer run as well because the brands that come up with unique and healthy ideas to help you eat clean and all are coming from a loyal place and we must, by all means, support them too.
So, the brand packaging design that you guys are just going to have a look is created by Mark John Mangayayam. He has created a unique as well as effective design that offers something which will help the targeted audiences create the yummiest meals within minutes and that is how he came up with the idea of Taste of the World. Now, with that tagline, you can easily understand that the brand has spices from across the world. Driven by desire to provide the best gourmet food for everyday living, aim to inspire and excite the imagination of all food lovers. With products sourced and selected from around the globe.
All the spice blends that are being offered by the brand are not just unique when it comes to having a product line in a country that prefers fast food with sauces as compared to spices and all. But you know that that is not just the products that are good, right? It is the way they are packaged too which does the work. Like how are you going to convince a potential customer to check out what you are selling and when they feel that you do have something they fancy, they are going to get it as well? Through your branded communication, your packaging and making sure that what you are selling is actually something that they want to get frequently.
Since it is a variety of spice blends that are there; One third of the packaging is dark to showcase the name and rest is transparent to show the premium spices. We feel that is the smartest approach to build the brand identity design.
That’s all for today from our end. We hope that you guys not only had a great time reading the blog but that you will also share it with your graphic designer friends, favorite colleagues, and other people who can make the most of this spice packaging brand identity for their on-going and upcoming projects. Feel free to let us know if you guys have any suggestions and requests to make too and we will make sure that we get back here with your requested content and more super soon. Until then, keep making magical designs and keep making us proud!
Product Design: be.net/itsmarkjohn
Spice Packaging Brand Identity for Inspiration
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