A Must Read Typography Guide for All Types of Designers

Typography is a dexterous art that is learnt with utmost practice and repetitive try on part of the artist. Obviously unless you make it your passion, you can never bring beauty and perfection into it. So always love what you do and do what you love, either way chances of success are mighty.

Skill is obtained with focus, determination and a lot of mental strength that a person has to give in, otherwise it will only be a stale thing that nobody would like to watch it again. Designers are carefree, they never know what they might be lacking so they need to be extra alert, open eyed and open ears as well. They might be missing out on so many opportunities just because they might not be having any guidelines about an art genre to go about.

Today I am unfolding before you a post which is a must read typography guide for all types of designers. This guide is apt for all the designers and amateurs who are going through a learning phase where knowing the tools and techniques are mandatory. This post has the guidelines that you may not know or perhaps that are in your subconscious but you don’t know the exact way to proceed ahead.

Credit: Pixel77

21 Illustrations to learn the secrets of typography

1. Aperture

Opening of the letter open counter



2. Baseline

Baseline is a line on which the letters are being written upon (on which letters sit) and below which descenders extend.

2. Baseline


3. Asender

Ascender in typography tells the mean line of a font. It makes the font more impressive and readable.

3. Ascender


4. Descender

Descender is that part of the letter that goes below the x-height.

4. Descender


5. Uppercase / Cap Height

Uppercase is just another name of capital letters.

5. Uppercase


6. Lowercase

Lowercase is used for smaller letters.

6. Lowercase


7. Serif

Serif is feet of the letters, shoulder comes from of a stem, stem is primary vertical stroke and so forth.

7. Serif


8. Ball Terminal

End and starting point of the letter “r” or “a”

8. Ball terminal


9. Shoulder

A curved stroke coming from a stem.

8. Shoulder


10. Stem

Very first stoke when typography start

9. Stem


11. x-height

Height of the lowercase letter

10. X-height


12. Bowl

Curved stroke that made letter counter

11. Bowl


13. Counter

Space inside letters

12. Counter


14. Stroke (Diagonal)

Any diagonal or angular stoke

13. Stroke (diagonal)


15. Spine

The middle or the most significant part of the letter

14. Spine


16. Arm

Horizontal stoke that is connected with stem

15. Arm


17. Leg

Small stokes that go down and touch the baseline or even cross them

16. Leg


18. Cross Stroke

Stroke across stem

17. Cross stroke


19. Hairline

Thin part of the stoke helps to connect the bowl part of the type

19. Hairline


20. Apex / Vertex

Top and bottom pints where strokes meet

20. Apex-Vertex


21. Arc of Stem

Curved stoke that comes or continues with a stem

21 Arc of stem

Hope you get the clue, that “what is what” and how it helps in knowing the art of typography. The implementation becomes easy this way to be understood.

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